Sjöberg Bildbyrå Fotograf Kristoffersson
Water Skiing 1962 - Canvas
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The Sandström Brothers Skid Factory AB
Founded in 1910 by Alfred Sandström (b. 1879) and Albert Sandström (b. 1883). The company produced skis, water skis and other sporting goods. In 1965 the company was sold to Jofa in Malung.
The picture shows Sandström's various water skis: De Lux sport, Riviera Trick, Delfin Slalom, Florida slalom, Champion jump and Bambi, which appears to be a children's model.
The odd thing is that the man is wearing swimwear that was common in the early 20th century: the almost full-coverage swimsuit with a classic striped pattern.
Advertisements for Sandströms are displayed at the kiosk and are described as "Summer's coolest sport"
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